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SNK (Shin Nihon Kohaku, 新日本企画 aka New Japan Project and now known as SNK Playmore), is a game developer with many cult classics and hardcore favorite games that have had a rocky and tenuous existence, at best, including company failure and bankruptcy. However, this doesn't stop them from producing top quality niche titles (Metal Slug, King of Fighters, etc.) as well as having developed two of the most highly prized and collectible systems of the fourth and fifth gaming generations- the Neo Geo, and the Neo Geo Pocket Color.